Perfect timing on this one! So I was able to create some really cool custom journeys just now with the Tightknit Claude MCP (and likely will need to use webhooks to finish them out but I'm getting out of my technical depth a bit), but ONLY because we have such a crystal clear playbook of what the overarching goals are, who our "people" are, and what is likely to trip them up. So I have all that clearly documented and with that, Claude is able to suggest specific journeys and then build them.
However, even without that kind of strategy and documentation, I think there's a few clear must-haves which are probably pretty obvious to everyone here:
- 1.
Founding Member journeys, special for those early birds
- 2.
Onboarding Journeys, for all others
- 3.
Engagement Journeys, to get folks experimenting with different channels
- 4.
Event attendance journeys, to celebrate RSVPing at least (I dont know yet how we'd track real-world attendance or if that's possible if we connect Luma or something)
- 5.
Member challenges (seasonal)